Uncovering and understanding what "drives" you may be the most crucial step in the development of your business. It will help you not only build a foundation to propel yourself from, but also provide a source of momentum on the days you don't feel like doing everything - and trust me, the most committed leaders have those days!
Below are a few questions you can ask yourself to define your why:
• What am I pursuing?
• What is my ultimate goal?
• What do I really want?
• Who do I want to become?
• What will bring me and those around me the most joy and happiness?
• Will this hurt anyone or kill any dreams?
• Will this contribute overall positivity to the world and those I love?
There are entire books written on this topic. To overlook it would be the same as planning to fail before you even start! So ask yourself your why's.
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