🚨 Google SERP Change Alert for SEOs
Google quietly rolled out an update that impacts how we track search rankings.
According to Ahrefs, the “&num=100” parameter (used to fetch the top 100 results in SERPs) no longer works as before:
Why it matters:
Rank tracking tools that rely on this method may only capture Page 1 results.
Insights from positions 11–100 (where many growth opportunities hide) are now harder to monitor.
SEO teams may need to adapt reporting and rethink tracking beyond Page 1.
What you can do:
✅ Audit your SEO tools — check how they’re impacted.
✅ Double down on Page 1 visibility.
✅ Explore alternative methods to capture long-tail ranking shifts.
This change could reshape how we approach SEO monitoring.
👉 Are you still tracking beyond Page 1, or do you focus mostly on the top 10?
👉 Read full update here: https://ahrefs.com/blog/google....-serp-changes-update
#seo #serp #googleupdate #digitalmarketing #ahrefs #searchmarketing
